.Google's Martin Splitt answered a question in the s.e.o Workplace Hours podcast about whether recreating YouTube video clip material in to text message on a websites will be actually seen as duplicate satisfied and also possess a bad influence on the website rankings.Although duplicate information is certainly not a bad ranking factor, information published on a much more authoritative web site may cause the material on the much less reliable web site to become outed perform. It's a valid concern to inquire since web content on a reliable is going to out perform the same material on a much less reliable one.Some in the search neighborhood refer to one piece of material laying hold of the rankings of yet another as 'cannibalization' of the webpage's ranking capacity. This is the worry of the individual requesting the inquiry.Google.com's Martin Splitt narrated the provided concern:." If I generate a YouTube video and afterwards take that particular content or information and spot it on a web page, could Google.com banner that website or internet site for duplicate content?".Various Content Media Are Addressed As Separate.Martin Splitt responded to that the 2 types of information are actually different and also are going to certainly not be treated as the exact same web content, hence publishing message material removed from a video recording will certainly not be actually thought about replicate information.This is his solution:." No, one is a video recording and also the other one is actually message material, and also will be actually unique content!".Publishing Removed Text Coming From Video.Martin applauded the suggestion of removing text message information from a video and also publishing it as content, taking note that some individuals like to eat content in content type rather than watching an online video. Switching the flow of material coming from text message to audio or video recording is actually perhaps not a negative concept likewise considering that some individuals possess problem reading text message material as well as might favor listening to it from a video recording or even a podcast format.Martin commented on posting video recording material in a textual model:." It's likewise certainly not a poor suggestion, some individuals (like me) may prefer a text message version and others may certainly not have the capacity to make use of a video recording variation of the web content from the beginning due to data transfer or even aesthetic constraints.".Takeaways.The concept behind the question is repurposing content and it's a great idea. Browse is actually much more than Google, it's additionally YouTube as well as everywhere folks obtain their audio information, like Spotify. The reality that there is no cannibalization of the content in between channels creates repurposing a feasible technique to expanding your content reach.Pay attention to the podcast at the 8:20 moment mark:.Included Image through Shutterstock/Roman Samborskyi.